April 10, 2021 - Creative Economy Workshop
As part of Massachusetts College of Art and Design’s Continuing Education Department’s partnership with the City of Boston’s Arts & Culture sector, I led a complimentary Creative Economy Workshop dedicated to Social Media for Artists and Designers.
This ninety minute workshop explored creating user personas for social media accounts, which social media platforms to focus on based on the demographics of your audience, content creation and strategy, and scrutinizing data and adapting based on quantitative analysis.
I received very positive feedback from attendees, and really hoped I imparted some helpful digital media tips for creatives.